With growth comes evolution. Rolfes Henry sought out Vivid Bridge to produce a strategically positioned brand film to enhance the firm’s identity as a partner in service.
Behind the Scenes
ROLFES HENRY | THE FIRM
Professionals in Action. Partners in Service.
Rolfes Henry is a law firm that provides representation and assistance in litigation and claims investigation throughout the United States. Clients can be confident in knowing each person involved in their case is dedicated to solving their problems with the care and passion they need. Rolfes Henry prides itself on responding to all communications within 24 hours and keeping its clients informed with the most up-to-date information. Relationships matter to Rolfes Henry and they are committed to addressing all clients’ needs.
The challenge
Rolfes Henry sought out Vivid Bridge to produce a strategically positioned brand film to enhance the firm’s identity as a partner in service.
With growth comes evolution. Representing over 30 attorneys in 9 offices over five states, Rolfes Henry invested in a complete rebrand of their firm to encompass their growing capabilities. Key messaging included their expansion from handling only insurance matters to broad-based services, their seamless yet highly individualized approach to their client experience, and their advantages as a small yet agile firm.
Our Solutions
PRODUCTION STRATEGY
Rolfes Henry connected our production team to key advocates at their Cincinnati and Columbus offices to craft an interview-driven narrative. Production design focused on capturing authentic moments of communication, problem-solving, and collaboration. Much like an opening argument in a courtroom, the narrative quickly identifies the Achilles’ heel of big law: high turnover rates. Using powerfully targeted soundbites, we built a compelling case for how Rolfes Henry fixes problems for their clients.
PRODUCTION MANAGEMENT
In alignment with their strategy for 2020, the brand film became the final piece in communicating the Rolfes Henry brand. Through authentic, high-impact interviews, the brand film shares who they are, what they stand for, and how they can solve their clients’ problems both powerfully and efficiently.
FINAL DELIVERY
A brand film for Rolfes Henry that showcases the care and passion they have for their clients directly. The video would welcome prospective clients visiting the Rolfes Henry website and social channels and present a strong representation of what makes Rolfes Henry stand out from its competitors.
Full Project Recap
Exceeding Expectations
Services Provided
- Color Grading
- Creative Strategy
- Field Production
- Motion Design
- Post-Production
- Production Design
- Script to Screen Production
- Sound Mixing
- Video Editing
Overview
A brand film to enhance the Rolfes Henry Law Firm’s identity as a partner in service – with unwavering values, national reach, and a history of proven results.
Deliverables
- Brand Story video
- Culture video
Gallery
