The Power of Video Content for Internal Communication: Compelling Statistics You Need to Know

Postedin Industry ExpertiseonApril 17, 2023byCheryl Murphy
How incorporating video content in your internal communication strategy can drive better results for your business.

Video content is an incredibly effective tool for internal communication, and some pretty compelling statistics back this up. For example, did you know that employees are 75% more likely to watch a video than read a document, email, or web article? That’s because video content is more engaging and more accessible to digest than other forms of communication, which makes it a great way to get your message across to your team.

In fact, studies have shown that companies that use video for internal communication see a 49% faster revenue growth than those that don’t use video. This is because video content can help increase employee engagement and productivity, which can lead to better business outcomes.

So, if you want to improve your internal communication and drive better results for your business, incorporating video content into your strategy is worth considering.

Here are some sources that back up the effectiveness of video content for internal communication:

I hope the information and sources provided have helped you understand the benefits of using video content for internal communication. As the statistics demonstrate, video content has the power to engage employees and improve communication within organizations.

If you’re interested in implementing a video content strategy for your organization, don’t hesitate to reach out to us for further guidance and support. We’d be happy to help you get started and ensure your success.